The short answer
Seven providers cover the main ways a SaaS-led cybersecurity company can buy links: per placement, from a marketplace, from a cybersecurity-only SEO agency, from a multilingual agency, from a monthly-package specialist, through a demand-generation agency, or through content-led link earning. Husky Hamster ranks first for teams that want to buy individual placements: a flat $295 per link, DR 40+ and 2,000+ monthly organic visits on every publisher, hand qualification, client approval, and 12 months of monitoring with free replacement. Last reviewed: October 27, 2026.
Disclosure: Husky Hamster publishes this guide and ranks itself first. Entries 2 to 7 are real companies, grouped by delivery model and not scored against each other. Every fact about another company comes from that company’s own site, read on October 27, 2026. We left out any figure we could not confirm there, so most entries carry no price.
Seven providers at a glance
| # | Provider | Model | Best use case | What we could confirm on its own site |
|---|---|---|---|---|
| 1 | Husky Hamster | Per-link placements | SaaS cybersecurity platforms that need written quality floors and flexible buying | Flat $295 per link |
| 2 | Linksman | Self-service marketplace | In-house SEOs who pick publishers themselves | Price set per publisher. Its own pages quote different entry prices |
| 3 | Amplifyed | Cybersecurity-only SEO and GEO agency | Mid-market vendors that want SEO, content and links from one partner | Pricing not published on the pages we read |
| 4 | AWISEE | Multilingual link building | VPN and security companies entering non-English markets | Pricing not published on the pages we read |
| 5 | saaslinkbuilder | Monthly packages, pay on delivery | Security SaaS that wants links to product and comparison pages | 1,499 EUR per month for 5 links, 2,999 EUR for 10, 5,999 EUR for 20 |
| 6 | Ironpaper | B2B demand generation | Enterprise vendors tracking marketing against pipeline | Pricing not published on the pages we read |
| 7 | Siege Media | Content-led link earning and digital PR | Funded platforms that can invest in content and editorial outreach | Pricing not published on the pages we read |
Facts are as shown on each company’s site on October 27, 2026, read as page text. Prices change. Confirm before you buy.
How we evaluated the seven providers
We looked at four things: technical knowledge, publisher qualification, process clarity and accountability. Link volume alone does not decide whether a campaign works. The destination URL, the quality of the publishing site and how the provider reports its work matter more.
We favored providers that keep clear quality floors for publishing domains, show experience with B2B SaaS, and explain how they qualify sites. Those checks separate manual editorial placements from low-grade networks and open placement directories.
Cybersecurity and SaaS experience
Most modern security products are delivered as cloud software. A link partner has to understand how software companies attract users and how security buyers evaluate vendors, from educational compliance queries to comparison searches for threat intelligence tools. Editors expect accurate technical context, so we looked for comfort with endpoint protection, API security, penetration testing and cloud infrastructure security.
Domain relevance, authority and editorial standards
Third-party scores give an incomplete view of a site. A domain can show an inflated DR through historical redirects, automated links or reciprocal networks, so we looked at organic traffic, ranking keywords, domain history and outbound links alongside the score. We also checked whether a provider rejects link farms, private blog networks (PBNs) and sites that openly sell links. Sound placements sit in the main text of a relevant article, use natural anchors and appear on publications that enforce editorial guidelines.
1. Husky Hamster (Andreea Paluszak)
Husky Hamster is a link building team focused on SaaS companies, AI products and software houses. It has operated since 2021 across the United States and United Kingdom, which fits cybersecurity because the sector is largely cloud-led. Andreea Paluszak, Head of Outreach, leads the outreach team. Services include link insertions, guest posts, international links, brand mentions and link building strategy.
The operating standard is a stated quality floor on every placement: a Domain Rating of 40 or higher, and at least 2,000 monthly organic visits. We treat DR as a filter, never the verdict. Organic traffic checks that the site receives search visitors. Together, the two checks remove domains that look authoritative on paper but receive almost no search traffic. A person then qualifies every site by hand to screen for link-farm patterns before a client’s budget is spent.
Husky Hamster is part of the non.agency group. Co-founder Rafal Moszkowcow has almost 20 years of SEO experience, including more than 15 years in agencies. The site documents work across software houses, SaaS e-commerce companies expanding in the United States, and FinTech tax platforms. We present these case studies by software model and scope, without ranking or traffic promises.
Pricing is flat, from $295 per link. The per-link model lets a team control campaign size without an enterprise retainer. Guest posts provide original technical content, link insertions place references into established articles, international links support overseas expansion, and brand mentions turn existing references into active links.
The operational commitments are: client approval on every placement before it goes live, 12 months of monitoring, and a free replacement if a link drops or a page changes in that window. We do not give ranking or traffic timelines, because no provider can control search algorithms.
2. Linksman
Linksman is a self-service marketplace for guest posts, niche edits and listicle placements. It is not cybersecurity-specific. Buyers browse publishers and see metrics before ordering, and Linksman says it manually reviews every listed site and offers link replacement. Its pages quote different entry prices (for example, niche edits from $199 on one page and from $29 or $30 on others), so confirm price and inventory on the order screen. It suits security startups and in-house SEOs that want to test small batches and choose each publisher themselves.
3. Amplifyed
Amplifyed works only with cybersecurity companies. Its site lists SEO strategy, technical SEO and migrations, GEO, content strategy and link building, and publishes case studies for OffSec, Cyware, VMRay and Castra. Link building sits inside a full cybersecurity SEO program, so links, content and technical fixes are planned together. Results on its site are reported by Amplifyed and its clients, and we do not repeat them. It suits mid-market and established security vendors that want an agency fluent in security terminology.
4. AWISEE
AWISEE is a remote European agency that specializes in multilingual and international link building. Its pages list guest posts, niche edits and white-label work, and its stated specialties span many sectors (SaaS, fintech, crypto, iGaming and others), so it is not cybersecurity-specific. Its pitch is native-language outreach across markets, which suits VPN and security companies that have localized their software and need links from domains inside specific markets.
5. saaslinkbuilder
saaslinkbuilder works only with SaaS companies, and its blog lists Webshare.io, Banuba and iDenfy among notable clients. Its service page lists monthly plans of 1,499 EUR for 5 links, 2,999 EUR for 10 and 5,999 EUR for 20, billed at the end of the month for links delivered. It says it monitors links weekly and gives a one-year guarantee on every link: a replacement, another link or a refund. It suits security SaaS companies that want contextual links to commercial pages.
6. Ironpaper
Ironpaper is a B2B marketing agency with a cybersecurity practice built around demand generation, account-based marketing and content. It frames success as qualified leads and pipeline. On the pages we read, link building is not listed as a standalone service, so treat it as a marketing partner first. It suits enterprise vendors that sell complex platforms to CISOs and IT committees and want links managed inside a wider marketing and sales program.
7. Siege Media
Siege Media runs a cybersecurity page covering content, SEO, GEO and digital PR, and publishes case studies for Huntress and Secureframe. Its Huntress case study centers on earning links through data-led content, so links follow from publishable assets. It suits well-funded security platforms with research teams, proprietary data or spokespeople, and a budget for content and editorial outreach.
Which strategies work for cybersecurity websites?
Mass directory submissions and automated syndication provide no meaningful search value and carry real quality risk. Useful campaigns offer editors original insight, technical data or clear educational resources for their readers. The method must also support the target page: an original research report attracts journalists, a technical tutorial appeals to engineers, and comparison listings need direct editorial inclusion on commercial pages.
- Guest posts: they succeed with real technical substance, such as hardening Kubernetes clusters, mitigating software supply chain risk or designing zero-trust access. The link should fit the argument and use descriptive anchor text.
- News commentary: after a Common Vulnerabilities and Exposures (CVE) disclosure or a major breach, journalists look for verified practitioners. This needs speed and factual precision.
- Original research: proprietary data gives editors something to cite. In a June 2026 survey of 320 enterprise cybersecurity decision-makers by the Ponemon Institute and NOLA Marketing, research and survey reports had the strongest direct impact on selection (46%, self-reported).
Paid links, Google’s rule and spam updates
Google’s spam policies list buying or selling links for ranking purposes as link spam, and give advertorials and guest posts with links that pass ranking credit as examples. The same page says buying and selling links is not a violation when the links are qualified with rel=“nofollow” or rel=“sponsored” (Google spam policies, read October 27, 2026).
Google announced a link spam update on July 26, 2021. It asked sites to qualify affiliate, sponsored and guest post links, and said excessive sponsored and guest posting without proper link tags could draw algorithmic and manual action. The December 14, 2022 link spam update brought SpamBrain, Google’s AI-based system, to link spam and added detection of sites buying links and sites that pass links on.
In 2026, reports describe spam updates in March, June, August and September, all running through SpamBrain.
The question to ask every provider is which attribute its placements carry, and why.
How agencies reduce artificial backlink patterns
Careful teams avoid private blog networks, public link directories and domains with sudden, unnatural spikes in referring domains. They review the hosting site directly instead of trusting a score. Anchor text is an equally important check. Repeating exact commercial anchors such as “best XDR platform” or “buy endpoint protection” creates an unnatural footprint. A balanced profile mixes brand names, page titles, partial matches and topical phrases. Check outbound links too, so the publisher does not link to unregulated niches such as gambling or grey-market pharmaceuticals.
What a traffic floor does and does not tell you
Ahrefs studied the top 10 results for 44,589 keywords in 2019 (page last updated December 18, 2025). It found that the number of referring domains with organic traffic did not correlate with rankings any better than the total number of referring domains, and it described its numbers as correlations built on estimated traffic that can be off by 3 to 7 times. Treat a floor such as 2,000 monthly organic visits as a screen against abandoned and farmed domains, not as proof of ranking lift. That is our position.
What does cybersecurity link building cost?
We do not quote an industry price range, because we could not tie one to a source we could open. Use these tools instead:
- Cost per delivered link: monthly fee divided by the links delivered that meet your quality floor. Illustration only: a $3,000 monthly fee that delivers 6 qualifying links is $500 per link, and the same fee delivering 4 is $750.
- Per-link pricing: Husky Hamster’s flat $295 per link means 10 qualifying links cost $2,950 (our price, 10 times $295).
- Cost drivers: technical content difficulty, publisher standards, target URL, geographic scope and monitoring terms.
Unusually low prices usually point to automated networks, low-grade domains or unvetted brokers. Compare the quote against publisher quality, content standards, target URLs and monitoring terms.
How to choose a cybersecurity link builder
Match the provider to your software model, buyers, geography and sales process. An identity and access management (IAM) vendor sells to CISOs and compliance teams, while a static application security testing (SAST) tool targets developers and DevOps managers. Each group reads different publications. Ask each provider how it would approach your category, and ask for sample placements to review in Ahrefs or Semrush.
- Organic search traffic trend: look for steady or growing traffic over the past 12 to 24 months.
- Topical alignment: the publisher should cover software, enterprise IT, engineering or information security.
- Placement context: the link should sit in the body of the article, not in an author bio, widget or footer.
A DR 45 site focused on network security or DevOps gives better context than a DR 80 general news site with no software readership. Strict topical relevance also protects against domains that sell large volumes of unrelated sponsored content.
Planning cybersecurity link programs for AI search
AI answer engines such as ChatGPT, Perplexity and Google AI Overviews are changing how software buyers research tools. GrackerAI, which sells AI-visibility software, reported in April 2026 that 73% of 100 cybersecurity companies received zero ChatGPT citations on buyer-recommendation prompts in their category, across 250 prompts (vendor-run benchmark, ChatGPT only). The Ponemon and NOLA survey found that more than a third of respondents used AI overviews or chatbots in product selection (self-reported). Google still held 89.94% of worldwide search engine pageviews in September 2026 per StatCounter (measured), so classic search stays the base.
We found no public data showing that a brand mention causes an AI citation. Track citations alongside traditional search metrics, and do not buy links on a promise of AI results. For acquisitions, rebrands or migrations, keep clean redirect maps and link records so historical placements keep their value.
Vendor vetting checklist
Vendor vetting checklist
Tick each statement that is true for the vendor you are checking. Your ticks stay in this browser only.
0 of 8 Do not buy yet.
Text version of the checklist: score one point for each “yes” and read the verdict.
- The vendor states a minimum domain quality floor before you sign.
- A person qualifies every publisher, not only a tool score.
- You approve each placement before it goes live.
- Reports list live URL, anchor text, target page and publisher traffic for every link.
- The monitoring term and the replacement rule are written down.
- The vendor says which rel attribute its placements carry.
- You can compute cost per delivered link from the contract.
- The vendor does not promise rankings, traffic or timelines.
Verdict: 8 yes means you are ready to compare quotes. 6 or 7 means ask for the gaps in writing first. 5 or fewer means do not buy yet. Worked example: a vendor with a floor, hand qualification, approvals, full reports and a written replacement rule, but no attribute statement and no way to compute cost per delivered link, scores 6, so ask for those two gaps in writing.
Key takeaways
- The seven providers differ mainly by how they charge: per placement, by monthly package, by project, or by retainer. Compare them by cost per delivered link.
- A cybersecurity link partner needs to discuss topics such as zero trust network access (ZTNA), extended detection and response (XDR) and SOC 2 automation with editors, and place links on technology, developer and enterprise software sites.
- Google lists buying or selling links for ranking purposes as link spam, and allows links qualified with rel="nofollow" or rel="sponsored" (Google spam policies, read October 27, 2026). Ask each provider which attribute it uses.
- A traffic floor is a risk screen. Ahrefs' 2019 study of 44,589 keywords found that referring domains with traffic correlated with rankings no better than all referring domains.
- No provider can promise rankings, traffic or timelines, because no provider controls search algorithms.
- In one vendor-run benchmark (GrackerAI, April 2026), 73% of 100 cybersecurity companies got zero ChatGPT citations on buyer-recommendation prompts. Treat it as a vendor-run measurement.
References
- Ahrefs (2019) 'Do links from pages with traffic help you rank higher?', Ahrefs Blog. Available at: https://ahrefs.com/blog/links-with-traffic-study/ (Accessed: 27 October 2026).
- Google (2021) 'A reminder on qualifying links and our link spam update', Google Search Central Blog, 26 July. Available at: https://developers.google.com/search/blog/2021/07/link-tagging-and-link-spam-update (Accessed: 27 October 2026).
- Google (2022) 'December 2022 link spam update', Google Search Central Blog, 14 December. Available at: https://developers.google.com/search/blog/2022/12/december-22-link-spam-update (Accessed: 27 October 2026).
- Google (2026) 'Spam policies for Google web search', Google Search Central, last updated 28 August. Available at: https://developers.google.com/search/docs/essentials/spam-policies (Accessed: 27 October 2026).
- GrackerAI (2026) 'GrackerAI benchmark press release' [Press release], via National Law Review, 29 April. Available at: https://natlawreview.com/press-releases/73-cybersecurity-vendors-are-invisible-chatgpt-grackerai-benchmark-finds-ai (Accessed: 27 October 2026).
- Ponemon Institute and NOLA Marketing (2026) 'The State of Cybersecurity Marketing Influence 2026', summary on Ponemon-Sullivan Report, June. Available at: https://ponemonsullivanreport.com/2026/06/the-state-of-cybersecurity-marketing-influence-2026-from-awareness-to-selection-how-buyers-evaluate-vendors/ (Accessed: 27 October 2026).
- PPC Land (2026b) 'September 2026 spam update', PPC Land. Available at: https://ppc.land/sites-breaking-google-spam-rules-face-lower-rankings-in-two-week-window/ (Accessed: 27 October 2026).
- StatCounter (2026) 'Search engine market share worldwide', StatCounter Global Stats, September. Available at: https://gs.statcounter.com/search-engine-market-share (Accessed: 27 October 2026).



